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 “New vision is a need for Vietnam tourism” (Bvom news – 22/03/2007)

Mr. Cao Van The - Vice General Director of ATI-VN.
 

ATI (AMERICAN TECHNOLOGIES, INC.),  a multinational group, successfully perfoms in the fields of tourism, energy, oil and gas exploration and production, aquaculture and ecommerce...in economic powers namely the US, France...

As from 1997, ATI invested in a series of tourist projects in Vietnam.

Recently Vietnam Communist Party website has interviewed Mr. Cao Van The – ATI-VN’s Deputy General Director on Vietnam tourism in the world integration context.


Reporter:
In what direction do you think Vietnam tourism would change when Vietnam is a WTO’s member? 

Mr. Cao Van The: in my opinion, right after Vietnam becoming 150th member of WTO, Vietnam tourism will see remarkable changes as follows: 

First is tourist quantity, second is vigorous growth in terms of tourist service types and the last one is a fierce competition between domestic and oversea travel services providers. 

 Reporter: India has long made its name in terms of medical  tourism , Vietnam has  recently had a plan to offer such kind of service. Ba Ria-Vung Tau has launched a medical resort and Hanoi will soon write its name on the list with a similar resort. What do you think of that kind of service? Does  your Group have any plans to develop such service in the future?  

Mr. Cao Van The:  medical tourism is a type of rehabilitation ones. We are now developing garden house clubs to take care of rehabilitation demand. Other tourist service types namely tourism coupled with purchase and entertainment ect. are in the embryonic stage in Vietnam so tourists come here for refreshing and relaxing purposes and most of them are foreigners. 

Vietnam is a nation well known for stable politics, friendly and hospitable people and age-old traditional medicine. Medical tourism will enjoy strong growth in Vietnam if we have a sound plan and it surely  brings in great profit. As for ATI Group, we have developed rehabilitation tourist services in Thac Da Resort. We have invested over 100billion Dongs in Van Don Resort also. To date, we have concluded a contract with an Australian partner to invest in Bai Tu Long-Bai Dai (Van Don Dist., Quang Ninh province). As scheduled, the project will have been put into operation by the end of 2007.  

Reporter: under the direction of Vietnam authorities, tourism should be developed on traditional culture basis.  In fact, many  historic sites as Co Loa, Hue Ancient Capital City are neglected and gravely deteriorated while modern rehabilitation resorts are  mushrooming. What are  your comments on the issue and does  your Group has any plans to invest in this field? 

Mr. Cao Van The: According to me, it is the issue that needs serious consideration from Government, Vietnam National Administration of Tourism (VNAT) and other relevant authorities. Businesses need to be guaranteed in terms of interest before they channel fund to any investment projects. It is a must to be clearly informed in advance of what they should do and what they achieve in return, upon which they themselves will chalk out efficient business plans. China is a typical model in that terms. They take the most advantage of traditional culture, for example they vividly rebuilt many scenes from well-known films namely Westbound Itinerary,  Pink palace dream... tourists, coming there, have chance to directly involve in performance in famous films. It is the time for us to take this issue into consideration. To translate it into reality, we should at first have an overall plan then a harmonious coordination between VNAT and relevant authorities at local levels. 

As for ATI Group, we are willing to invest in Coloa historic site if there is a clear plan. We can recreate historical scenes, tourists will have chance to join hand in a performance like An Duong King building citadel... of course, such services will be offered at high price but I am sure this kind of service will be a magnet to tourists, especially foreign ones. Such souvenir as magic cross-bows, Mi Chau Princess images... will be produced from valuable materials and available for sale. 

Reporter: in the context of international  integration, What would you suggest to the Government and relevant agencies to boost national tourism? 

Mr. Cao Van The:  First we should have an overall plan to develop Vietnam tourism. VNAT should collaborate with local governments to hire prestige companies, even those from abroad to do planning in detail, which areas suitable for villas building, which areas for garden houses, shopping malls ect.

Second, human resource plays an important role in tourism industry. Our tourist staff should be equipped with methodical trainning both on culture and foreign languages. A deep knowledge on our own country is not enough. It would be better if we are aquainted  with customers’ social and cultural norms. To deal with this issue, according to me, VNAT should have plans to cooperate with well-known training colleges from France, the US and China... to improve our staff’s skills which in return will act as a launching pad to boost Vietnam tourism in the present and in the future as well. 

Third, Government and VNAT should establish a Tourist Academy under the management of VNAT to provide our staff with methodical training in the fields of room service, bar... To date there have been around 70 training centers and most of these ones offer non-intensive courses which hardly meet the demand. 

Fourth, Vietnam should set up a Tourist Group, belonging to VNAT, specialzed in tourist business which not only guarantees revenue but also prevent unorganization among tourist business community. This Group will flexibly collaborate with other relevant authorites to do business with the top priority is business development. 

Reporter: thank you.
(source: Vietnam Communist Party website)


Thac Da Tourism JSC sign contract to build swimming pool (Bvom News – 04/03/2007)

Thacda - on Mar. 3rd 2007, Thac Da-ATIP Tourism JSC concluded a contract with InterPool Company to build a swimming pool worth nearly VND1bn.

This is part of a multimillion US dollar investment plan for entertainment zone in Thac Da Resort with an aim to attract domestic and oversea tourists coming there.


 
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